The Sri Lanka Tourism Promotion Bureau participated in the TT Warsaw International Travel Show 2017 together with the Sri Lankan Embassy in Warsaw, Poland with key travel industry members from Sri Lanka.
The International Travel Show TT Warsaw is a leading Polish trade show and one of the most important trade shows in Central and Eastern Europe targeting the tourism industry. This participation further highlighted Sri Lanka’s potential to be a popular travel destination among Central and Eastern Europe and enable high-spending tourists to visit Sri Lanka.
Ambassador for Sri Lanka in Poland Tissa Wijerathne opened the Sri Lanka pavilion at the occasion in the presence of officials of the Sri Lanka Tourism Promotion Bureau and Sri Lanka Embassy in Poland.
Sri Lanka is a regular participant at TT Warsaw and it proved to be a successful participation for the destination.
This year’s TT Warsaw was held in Warsaw, Poland from 23-25 November. The Sri Lanka stand had a floor area of 59.75 m2. The Sri Lanka pavilion highlighted the major tourism attractions of Sri Lanka and warmly welcomed visitors, offering them a flavour of the perfectly blended culture and heritage of Sri Lanka. The colour theme matched the national flag of Sri Lanka. This innovative concept made the Sri Lanka stand gain major attention from Polish visitors. The stand was designed and constructed by Mad Expo – Poland.
Taking into consideration the importance of Poland as one of the emerging tourist generating markets in Eastern Europe, NKAR Travels & Tours, Green Holiday Centre, Tropical Asia Tours, Jetwing Travels, George Steuart Travels, the Tangerine Group of Hotels, Exotic Holidays International, Asian Escapes, Ayubowan Tours and Travels and Sunway Holidays participated as the co-exhibitors and were able to meet and connect with their Polish counterparts to expand their future industry relationships.
Polish journalist and historian Robert Maklowicz, also a promoter of Polish Cuisine, slow food and a television personality; Michael Domanski – President and Editor-in-chief of All Inclusive magazine, which is the largest free travel magazine in Poland and Jakub Jablonski of TVN media also participated in this event.
Tourist arrivals from Poland have seen an upward trend as a result of the promotional activities carried out by Sri Lanka Tourism.
Source : FT
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