Mar 26, Colombo: Sri Lanka,a globally well-known tourist destination, with the objective of promoting trade and tourism will participate in the “Expo Milano 2015” World Trade Fair this year in Milan, Italy from 1st May to 31 October 2015.
The main purpose of its participation in Expo Milano 2015 is to arouse interest among visitors in the glorious cultural heritage of Sri Lanka, its ancient traditions and flavors, with their medicinal values and properties.
Sri Lanka Export Development Board, Sri Lanka Tea Board, National Gem & Jewellery Authority, National Crafts Council, Department of Commerce together with Sri Lanka Tourism under the auspicious of Ministry of Industry and Commerce will participate in the expo.
“Feeding the Planet Energy for Life” is the core theme of Expo Milano 2015. There are nine clusters spread over a total area of 36,650 square meters. They are Fruits and Legumes, Rice, Cocoa and Chocolate, Coffee, Spices, Cereals and Tubers, Bio-Mediterranean, Islands, Sea and Food, Arid Zones.
Sri Lanka pavilion is shown as “A Green Paradise” where a sculpture of the world’s oldest living tree, Sri Lanka’s Sri Maha Bo Tree, will be placed in the hall of 1,521 square meters.
Visitors can enter the pavilion through a number of access points and join the educational tour that consists of large photographs, videos, books and of course tastings, with dedicated spaces and a restaurant. Whilst immersed in the atmosphere and bright colors of the culinary tradition of the Sinhalese, spices and other foods such as its famous Ceylon tea can be tasted, and also bought and taken home.
Expo Milano 2015 is the largest worldwide event ever to be organized to unite countries, institutions, companies and citizens around the world to explore ideas and solutions for assuring healthy, safe and sufficient food to the growing global population through innovative, sustainable practices and new ways of collaboration. This year 140 countries are expected to take part in the global event.
This will be an excellent opportunity for Sri Lankan companies across all sectors to find business partners across the globe and to establish direct contacts with prospective buyers for those who aspire to penetrate the European market, the Sri Lankan delegation said.
[ Via Colombo Page ]